Studies have shown that eye contact helps increase trust among social contact. Making good eye contact reveals you have nothing to hide as well as an interest in connecting with others, so it is a simple way to generate trust. However, holding eye contact is not always an easy endeavor for shy folks and if that happens to apply to you, simply practice holding eye contact in the mirror or with trusted family and friends. Try holding eye contact about sixty or seventy percent of the time. Usually, people tend to look away when talking while still making eye contact about forty percent of the time, and seek out eye contact when listening.